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Shine, color and many patterns. Discover Melissa's new releases
A collection that unites fashion with the metaverse has been launched.
© Melissa
Lifestyle Calçado
Need more color in your shoe collection? Good news! Melissa recently presented its new items for the warm season and, of course, there is no shortage of color among the suggestions. This is a collection that combines the brand's iconic footwear models, "with revolutionary technology, unlocking new possibilities for self-expression and style", we read in a statement.
Among the new items you will find many sandals, with and without heels, as well as ballerinas, flip-flops and 'slides' with designs that bring "a fresh and exciting perspective". Strong colors, sparkles and, of course, floral patterns are highlighted.
In addition to lots of women's shoes, there are options for the little ones and also many accessories, namely bags.
Read Also: Want to add a linen blazer to your closet? Meet this one (Portuguese version)
Alongside the launch of the collection, the brand presented two new concepts. For example, the 'Joyskin' concept offers consumers the opportunity to customize the appearance of the footwear in the digital space, explains the brand.
The Joyverse concept "represents a whole new digital space, where fashion meets the metaverse", a platform that "provides consumers with an immersive and interactive experience, where they can explore new realities, connect with other users and experience joy and creativity in its purest form".
Read Also: Pópria, the new Portuguese brand made in pairs by two friends (Portuguese version)
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* Estudo da e Netsonda, nov. e dez. 2023 produtodoano- pt.com
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